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Today's customer service starts with mobile, social consciousness
In a world where newfangled devices become mainstream seemingly overnight, companies are finding that legacy applications and a Facebook page no longer cut it. Whether confused by modifying existing mobile apps or curious about the soon-to-be-released Web app development tool kit called Google Web Designer, this issue of Business Information offers readers insight into how companies can use communication channels like social media and mobile to improve their customer relationships -- and the bottom line.
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Features in this issue
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ECM project ushers in BPM at Rehmann Financial
An enterprise content management project to eliminate paper and shore up compliance morphed into a business process management initiative.
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Will upcoming Google Web Designer fix Java pros' Android problem?
Mobile developers are hoping for something a little different in the upcoming Google Web Designer kit: a better way to program apps for Google's popular OS.
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Social media for business forces changes to enterprise architecture
Social media can be a boon for businesses, but they’re challenging classic approaches to enterprise architecture -- and changing it.
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Customer experience metrics: How do you measure happy?
Customer experience metrics are growing in popularity. But, at a time when organizations want to measure everything, what are the important data points to measure?
News in this issue
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The buzz: Location intelligence software puts data on the map
Some businesses have a lot to gain from location intelligence, but it isn't the right destination for every industry.
Columns in this issue
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When it comes to online engagement, the pressure's on
Business as usual won't cut it in a world where the customer has so many ways to reach out to, well, anyone. Business and IT leaders should heed the customer's call.
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Stretch the benefits of financial benchmarking
Financial benchmarking can uncover and eliminate bottlenecks, speed up processes and give the entire business a boost.
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E-Handbook
Low-code/no-code platforms simplify mobile app development
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E-Handbook
Take a mobile-first approach to digital transformation
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E-Handbook
Create and implement an all-purpose multichannel contact center
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Buyer's Handbook
BaaS vs. MBaaS platforms: Factors to consider in the buying decision
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