RFM (recency, frequency, monetary) analysis is a marketing technique used to determine which customers are the best ones by examining how often a customer buys (recency), how long it's been since their last purchase (frequency), and...
While most employees see the benefits of data to drive decision-making, many still resist analytics, according to a report from ...
Fueled by SAS' investment in AI and augmented intelligence features, the long-established vendor strengthened its BI platform ...
German third-party sellers have challenged Amazon business practices. Here's how it may lead to changes that influence Amazon's ...
Amazon's smart devices range from kitchen appliances to AI-powered assistants. Find out how the tech giant plans to extend its ...
The way in which businesses build digital experiences is ever-evolving. It's a race to create easier-to-use customer interfaces ...
It's more than a marketing ploy: Cloud technology vendors, seeing their own issues enabling remote work, extend paid products to ...
This handbook looks at what Oracle Autonomous Database offers to Oracle users and issues that organizations should consider ...
Oracle Autonomous Database can automate routine administrative and operational tasks for DBAs and improve productivity, but ...
With the end of SAP ECC support looming in 2027, organizations must make some tough decisions. Here's a look at your choices.
Selecting the right SuccessFactors implementation partner is a critical step in the journey to deploying the system. Check out ...
Good database design is a must to meet processing needs in SQL Server systems. In a webinar, consultant Koen Verbeeck offered ...
SQL Server databases can be moved to the Azure cloud in several different ways. Here's what you'll get from each of the options ...