D - Definitions

  • D

    dark data

    Dark data is digital information that is not being used. Consulting and market research company Gartner Inc. describes dark data as "information assets that an organization collects, processes and stores in the course of its regular business activity, but generally fails to use for other purposes."

  • data

    In computing, data is information that has been translated into a form that is efficient for movement or processing.

  • data access rights

    A data access right (DAR) is a permission that has been granted that allows a person or computer program to locate and read digital information at rest. Digital access rights play and important role in information security and compliance.

  • data activation

    Data activation is a marketing approach that uses consumer information and data analytics to help companies gain real-time insight into target audience behavior and plan for future marketing initiatives.

  • data analytics (DA)

    Data analytics (DA) is the science of examining raw data with the purpose of drawing conclusions about that information.

  • Data as a Service (DaaS)

    Data as a Service (DaaS) is an information provision and distribution model in which data files (including text, images, sounds, and videos) are made available to customers over a network, typically the Internet.

  • data catalog

    A data catalog is a metadata management tool designed to help organizations find and manage large amounts of data – including tables, files and databases – stored in their ERP, human resources, finance and e-commerce systems as well as other sources like social media feeds.

  • data classification

    Data classification is the process of organizing data into categories that make it is easy to retrieve, sort and store for future use.

  • data dredging (data fishing)

    Data dredging, sometimes referred to as data fishing is a data mining practice in which large volumes of data are searched to find any possible relationships between data...

  • data engineer

    A data engineer is a worker whose primary job responsibilities involve preparing data for analytical or operational uses.

  • data federation software

    Data federation software is programming that provides an organization with the ability to collect data from disparate sources and aggregate it in a virtual database where it can be used for business intelligence (BI) or other analysis.

  • data governance (DG)

    Data governance (DG) is the overall management of the availability, usability, integrity and security of data used in an enterprise. Businesses benefit from data governance because it ensures data is consistent and trustworthy.

  • Data management

    Data management is the process of ingesting, storing, organizing and maintaining the data created and collected by an organization, as explained in this in-depth look at the process.

  • data management-as-a-service (DMaaS)

    Data Management-as-a-Service (DMaaS) is a type of cloud service that provides protection, governance and intelligence across a company’s various data sources.

  • data mart (datamart)

    A data mart is a repository of data that is designed to serve a particular community of knowledge workers.

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