Customer data integration (CDI) basics, with expert Jill Dyché

Jill Dyché, partner and co-founder of Baseline Consulting

In our inaugural podcast, SearchDataManagement.com's Jamison D. Cush and Hannah Smalltree cover the basics of customer data integration (CDI). Hannah then chats with customer data integration expert Jill Dyché to explore some real-world examples of customer data integration in action as well as the proper strategy for laying out a proper customer data integration business case.

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Customer data integration (CDI) basics, with expert Jill Dyche 

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About the Speaker: Jill Dyché is an internationally recognized author, speaker and business consultant. She is a partner and co-founder of Baseline Consulting, a professional services firm specializing in business analytics, data warehousing and data integration.

Jill's latest book, Customer Data Integration: Reaching a Single Version of the Truth, will be available in August.

More on customer data integration:


This was first published in May 2006

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