Article

Spotlight on Integration

SearchDataManagement.com Staff

What is integration?

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Customer data integration (CDI) is the process of consolidating and managing customer information from all available sources, including contact details, customer valuation data, and information gathered through interactions such as direct marketing. Properly conducted, CDI ensures that all relevant departments in the company have constant access to the most current and complete view of customer information available. As such, CDI is an essential element of customer relationship management (CRM).
Enterprise Application Integration
EAI is a business computing term for the plans, methods, and tools aimed at modernizing, consolidating, and coordinating the computer applications in an enterprise. Typically, an enterprise has existing legacy applications and databases and wants to continue to use them while adding or migrating to a new set of applications that exploit the Internet, e-commerce, extranet, and other new technologies.

Data Integration challenges

SOA demystified for businesspeople
The technical language of service oriented architectures (SOA) can cause communication problems between IT and business people. One consultant wants to demystify SOA.
SOA, semantics to fundamentally change data integration
A competitive business landscape requires new approaches to data integration, using SOAs and semantics, according to the keynote at the Global Integration Summit.
DAMA attendees share trends in the trenches
Semantics, universal data models, and compliance are transforming data management, according to data professionals at a recent Data Management Association (DAMA) event.
CIOs seek 'one version of the truth'
CIOs are getting buried under mounds of data, but IBM claims to have the tools to help them take data management to the next level.
Experts address government data problems
A proactive group of federal employees is addressing the government's data challenges head-on.

Customer Data Integration

Microsoft tackles its own CDI project
It takes more than just CEO Steve Ballmer's say-so to get a customer data integration project done right at Microsoft. It takes a lengthy commitment and organizational CDI support.
Seven reasons customer data integration projects fail
Customer data integration projects are susceptible to failure because they touch people, process and technology across an enterprise. Here are some common pitfalls to avoid.
Building a CDI business case takes careful planning
Customer data integration has enterprise-wide benefits, but finding funding and executive support can be a challenge.
CDI trends to track
A recent study outlined customer data integration (CDI) trends to watch and offered recommendations for companies implementing CDI in a rapidly morphing market.
Strategy, skills keys for CDI-MDM success
The chairman of a new CDI-MDM summit told attendees to protect their people, shrewdly evaluate commercial offerings and avoid "repaving the cow path."
Eight must-ask questions for CDI projects
Consultant and author Jill Dyché recommends that companies considering planning or implementing customer data integration systems ask -- and answer -- this list of questions.

Enterprise Data Integration

ETL tools transforming, study finds
The extract, transform, load (ETL) tools market is transforming and growing to facilitate all kinds of data movement, a study finds. Learn the trends and leaders in the ETL space.
Expanding business intelligence with enterprise information integration
The keynote speaker at next week's TDWI data conference explains how enterprise information integration technology can help companies get more out of BI implementations.
Oracle takes integrated approach with G-Log buy
Oracle bought G-Log to address a growing demand for logistics software integration, but the firm still trails rival SAP and other transportation software makers, analysts said.

Enterprise Application Integration

SAP vs. Oracle: Users speak out
As the battle for business applications supremacy heats up, Oracle users are standing by Larry Ellison and Fusion while SAP customers say NetWeaver will lead the way to victory.
Strategy, skills keys for CDI-MDM success
The chairman of a new CDI-MDM summit told attendees to protect their people, shrewdly evaluate commercial offerings and avoid "repaving the cow path."
Informatica cleans up with Similarity Systems acquisition
Informatica, a data integration software provider, today purchased data quality vendor Similarity Systems for approximately $55 million.

SearchDataManagement.com's Integration resources

Data management briefing: CDI with Jill Dyché
In our inaugural podcast, we explore the ins and outs of customer data integration (CDI), from the technology to the business considerations, with CDI expert Jill Dyché.

Special report: Customer Data Integration
The specter of compliance constantly hovers over the enterprise. But, as companies grow larger, expand to disparate locations, and ultimately merge, data redundancies that threaten not only the efficiency, but ultimately the good legal standing, of a business inevitably occur. That is why having consistent and reliable data is no longer a luxury, it is a requirement. Enter customer data integration.
CDI Learning Guide on SearchDataManagement.com
This new compilation of news analysis and technical advice has everything you need to know about CDI.