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February 2015, Volume 3, Number 1

Tailor your big data strategy with role-specific analytics

Advancing mobile technology and implementing a big data strategy will be top priorities for most organizations over the next few years. And while both are important in their own right, can they work together, creating a mobile big data system that delivers real value? It's not at all guaranteed. Anyone who doesn't live in a cave has seen the dramatic impact smartphones and tablets have had on businesses and individuals. Prompted by the bring-your-own-device juggernaut, organizations have discovered how to better give their workers mobile capabilities, but not always effortlessly or securely. I suspect that in most organizations, smartphone penetration exceeds 75%; tablets, while still a much smaller footprint, should reach 35% to 45% in the next two to three years. But on the management and security side, organizations are struggling to keep up and often don't fully understand the risks or measure them realistically. In my research firm's recent survey of about 250 companies, 64% said they've never had, or don't know whether ...

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