Premium Content

Access "Increase big data business value with a strong BI team"

Published: 07 Aug 2013

While big data has entered the mainstream and gets airtime on network news shows, the people who manage data and deliver insights are enjoying no new celebrity or fame. In many organizations, they've become nearly invisible. I'm talking about business intelligence and data warehousing teams. Although Hadoop and NoSQL are sexy and new, the bread and butter of big data still is -- and in many cases will always be -- served up by the BI team. So why do so many teams today remain powerless to move BI forward? In most cases, it's a lack of vision and resources. Most companies today view BI managers as glorified report writers. Executives consider the team a tactical resource that provides basic information required to keep the lights on. They don't see it as a strategic partner that can advise on leveraging information and innovative technologyto get closer to customers, streamline business processes or evaluate the business impact of a new initiative. These same execs might say things like "Data is a corporate asset" and "We are a data-driven company." Of course... Access >>>

Access TechTarget
Premium Content for Free.

By submitting you agree to receive email from TechTarget and its partners. If you reside outside of the United States, you consent to having your personal data transferred to and processed in the United States. Privacy

What's Inside

Features

More Premium Content Accessible For Free

  • New talent management software transforming HR
    BI_0814.png
    E-Zine

    Human resources departments have long been associated with rubber stamps and reams of paper forms. But new talent management software -- technology ...

  • HTML5 rewrites the rules on website, mobile app development
    BI_supp_0914.png
    E-Zine

    For Web and mobile application developers, advances in HTML5 mean big changes. The fifth iteration of the Hypertext Markup Language has freed ...

  • Determine if NoSQL databases are right for your organization
    NoSQL_software_adds_database_choices.PNG
    E-Handbook

    NoSQL databases offer more flexible alternatives to mainstream relational software, particularly for big data applications. But NoSQL offerings ...